Impact Sector Session: Unlock the Full Potential of Your CRM to Elevate Donor Engagement and Fundraising

Hear from experts on various topics and connect with other Impact Sector members! These sessions provide both knowledge and networking to help area non-profit organizations.

Unlock the Full Potential of Your CRM to Elevate Donor Engagement and Fundraising

Is your organization truly making the most of your CRM to raise funds and engage donors? At this session we will explore how Customer Relationship Management (CRM) tools can transform your approach to fundraising and engagement in this insightful presentation. We'll explore the core functions and benefits of CRMs across various platforms, offering a clear overview of popular systems, their capabilities, and limitations, such as ease of use and scalability. Learn how to harness these tools to effectively segment and target donors, track response rates, and measure ROI. Equip your organization with data-driven strategies to enhance donor engagement, build stronger connections, and amplify your fundraising efforts. This session is designed to empower nonprofit professionals with actionable insights to achieve greater impact.

About The Presenter:
John Woodhouse, MTS, SCA, has years of experience as an entrepreneurial leader and problem-solver. As the Founder of SIGMATEK Business Consulting LLC, he is a Business Analyst and Consultant focused on empowering small businesses and nonprofits to streamline operations, overcome challenges, and achieve measurable growth. Leveraging a process-driven mindset, relational expertise, and a passion for innovation, John specializes in tailoring CRM and technology solutions to help organizations focus on what matters most. Prior to founding SIGMATEK, John was President and Executive Consultant at Quest Leadership Development where he focused on nonprofit strategic leadership and CRM solutions for 7 years.